The HPF Method
Each one earns the next.
Each stage's output is the direct input for the next. You are only ever offered the next immediate step, never the whole journey upfront. The findings from one stage are what justify moving to the next, on your own evidence.
See where your marketing needs improvement.
A short diagnostic questionnaire. You answer honestly, and you leave with a clear first read on where your marketing is drifting across positioning, messaging, market understanding, channels and measurement.
10.
honest questions across five dimensions of your marketing.
Find out what's actually broken before spending a dirham fixing the wrong thing.
A full diagnostic of your marketing, so you know exactly what's broken and what to fix first.
Stage 01 · Identifier
Your Marketing Diagnosis
Phase 1
Week 1
We study your market, competitors, and how your brand is currently positioned.
Phase 2
Week 1–2
We identify what's holding your marketing back and where the biggest opportunities are.
Phase 3
Week 2–3
We show you what to fix first, what to improve next, and why.
Handoff to BrandArch
These findings become the brief for BrandArch.
Turn the diagnosis into a system you can actually run campaigns on.
We turn your diagnosis into a clear marketing message and campaign plan.
Stage 02 · BrandArch
Your Marketing Playbook
Phase 1
Week 1
We define what your brand should say, how it should sound, and who it needs to reach.
Phase 2
Week 2–3
We plan what campaigns to run, who to target, and where to reach them.
Phase 3
Week 4
You receive a clear marketing playbook your team can use.
Handoff to LaunchX
Your approved Playbook becomes the execution brief for LaunchX.
Where the plan becomes revenue.
We execute your marketing, track the results, and improve it every month.
Stage 03 · LaunchX
Monthly Performance Report
Phase 1
Week 1
We set up everything needed to start executing the plan.
Phase 2
Monthly cycles
We create content, run campaigns, and manage your marketing.
Phase 3
Weekly · Monthly · Quarterly
We track results, improve what isn't working, and show you what's performing.
On pricing
Pricing depends on scope, finalized once BrandArch defines your channels and volume.
Inside LaunchX
Video, static and copy in the formats your Playbook specifies.
Meta Ads, Google Ads and other scoped platforms.
Technical and content SEO, as scoped.
Publishing, community management and engagement.
At a glance
| Stage | What it delivers | Duration | Investment |
|---|---|---|---|
| 00Clarity Check | Your gap score and dimension breakdown | About 4 minutes | Free |
| 01Identifier | Your Marketing Diagnosis + prioritized action plan. | 2–3 weeks | AED 15,000 – 20,000 |
| 02BrandArch | Your Marketing Playbook, ready to launch. | 3–4 weeks | AED 20,000 – 30,000 |
| 03LaunchX | Monthly Performance Report, so you always know what's working. | Ongoing, scope reviewed quarterly | Custom retainer |
Questions
Yes. The Clarity Check is a ten-question diagnostic you complete on this site in about four minutes. It gives you an instant gap score across five dimensions of your marketing. There is no call required and no obligation. It exists so you can see your own gaps, on your own evidence, before anyone asks you for anything.
Because most marketing fixes symptoms. Inconsistent messaging, low reach or wasted ad spend are usually signs of a deeper cause, like no documented brand voice or campaigns launched without KPIs. Identifier finds the root cause first, so you never spend a dirham fixing the wrong thing.
No. You are only ever offered the next immediate step. Each stage's findings are what justify moving to the next, on your own evidence. If Identifier shows you don't need BrandArch yet, we will tell you.
Because scope varies by client. LaunchX pricing is only finalized once BrandArch has defined exactly which channels and how much volume you need. Quoting before that would be guessing, and we don't guess with your budget.
Against the OKRs and KPIs set in your BrandArch Playbook, tied directly to the gaps Identifier diagnosed. Your monthly LaunchX report measures the same numbers we agreed on together, not vanity metrics or generic platform benchmarks.
We do not work with businesses involved in alcohol, gambling, adult content, drugs or weapons, and we will never use deceptive, manipulative or fear-based tactics. We partner with businesses whose core work is ethical and whose leadership operates with honesty and integrity.
We are based in Dubai and our market research covers the GCC. We work with ethical businesses across the MENA region and beyond.
Ten honest questions. An instant read on where your marketing is drifting. No call, no obligation. Just your own evidence.
